"DNA (designers+artists) started as a pop-up shop using it as a platform to feature young, talented designers and creative geniuses on the cusp of being the next big brand (http://www.designers-artists.com/2010/06/join-collective.html)."
|All images are from dnatheshop.com|
Founded by Lirany Vasquez and Myra Joloya, a designer and a publicist, respectively, they've created a shop that has a distinct cooler than cool aesthetic. Their featured designers include Dolce Vita, Geronimo, Cheap Monday, Luv AJ, and Pretty Little Thing NYC just to name a few.
They've also been featured in various publications such as Refinery.com, The Huffington Post, and the L.A. Times.
The best part is that from Monday til Saturday (Oct. 10-15), is offering 25% off discount for my readers on orders $50 or more. Just enter the code "SHOPDNA" at the end of the checkout to redeem the discount. Offer ends on Saturday midnight (Pacific Standard Time).
Happy Shopping! I for one might just have to do some early birthday/Christmas shopping for myself :)
Check out their website: http://www.dnatheshop.com/